We leverage the strengths of each advertising channel for maximum reach potential.

Artificial intelligence & machine learning

These advertising platforms collect massive amounts of demographic and psychographic data, used to drive a hyper-efficient campaign built around your goal.

With over 5 billion people connected to the internet generating trillions of data points; there's no better way to boost your campaigns than harvesting the power of AI & ML.

Rocket Lab Methodology

At Rocket Lab, our approach to performance advertising starts with a deep understanding of your mobile customers; focusing on their behaviour and your campaign objectives. It's crucial to adopt different strategies that leverage the strengths of each platform to create a balanced mix of channels.

We start out with a quick but wide experimentation phase, testing different audiences, creatives, and messaging to build around your campaign goals.
Past this learning phase, continual experimentation allows us to optimize campaigns over time, leading to better results at lower costs for your business.

The Funnel

We optimize campaigns that drive traffic at every step of your funnel, keeping your most important KPIs and metrics a priority.
Rocket Lab works as an extension of your team, getting involved in improving the customer journey along the business funnel. Better conversion metrics results in lower acquisition costs that boosts higher ROI.
Retention
Conversion
Consideration
Awareness
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